Are you using Facebook to its full potential?

Most individuals and businesses are on Facebook, which still the most popular social media platform. So chances are, if you’re a small business owner, you’ve created a business page. But are you using it to its full potential? Is it working for you as a...

What’s your 2020 Vision?

I don’t know about you, but every time the calendar changes, I find it very useful to reflect on the past year and look forward to the next year. Taking stock of accomplishments, failures, hit and misses helps us to rearrange what’s not working in our...

Pre-Marketing 101

So you’ve started a business, or maybe you have an existing business but you’re not selling as many online courses, custom bicycles, jellybeans, etc. as you’d like. Is that you? Do you hear terms like “click funnel”, “SEO” and...

Spotlight Article: The Jill of All Trades

No man (or woman) is an island and as a “solopreneur”/ freelancer working alone can be isolating. So I try to meet as many like-minded people as possible, attending networking groups, creating relationships with other small business owners &...

Is Your Site Secure?

Does your site have an SSL certificate? You will know if this is the case because your domain will have an https prefix (not http). SSL stands for “Secure Sockets Layer” and is the standard security technology for establishing an encrypted link between a...

What Makes a Great Website

Knowing when you need to hire a professional Ok, I’m probably a bit biased since I design websites professionally but I think anyone who is serious about their business needs to have a quality website that represents that. So often clients come to me who have...